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The future market size of electric toothbrush exceeds 50 billion

The future market size of electric toothbrush exceeds 50 billion

2019-09-24

More and more people like to use electric toothbrushes, and the sales of electric toothbrushes are very hot compared with the previous sales.


It is known that electric toothbrushes played a dark horse role in the promotion of "618" e-commerce this year. Only on Tmall platform, 14,051 toothbrushes were sold in the first minute of the "618", and the sales volume exceeded 400,000 in 16 hours.

Unknowingly, electric toothbrushes have become the new hot commodity. Statistics show that from January to April 2019, the number of consumers buying electric toothbrushes on taobao Tmall increased by 175% compared with the same period last year.

According to the "2017~2022 China electric toothbrush industry market supply and demand forecast and investment strategy research report" previously released by intelligent research consulting, the market size of China's electric toothbrush market in 2020 will reach 50 billion yuan. According to the 2018 consumer survey on electric toothbrushes, 57.6 percent of the consumers are women, mainly young and middle-aged, and nearly half of them are aged between 21 and 30. Their income is mainly between 3,000 yuan and 7,000 yuan per month.

According to statistics, in 2019, the number of consumers buying electric toothbrushes increased by 228% compared with the same period last year, which is almost 1.5 times the national consumer growth rate.

The market for electric toothbrushes is growing, but be careful not to brush your teeth too much without causing bleeding gums.

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